Consumers in an urban environment often have different needs and wants than people in suburban and rural environments. There are even cultural differences between these three areas. It's relatively easy to break your market down to geographic segments. Examples, let's look at some examples of geographic segmentation. A multinational clothing company divides its market geographically based upon climate between the southern Hemisphere and the northern Hemisphere. It will rotate its marketing efforts in the northern Hemisphere between the seasons. However, in the southern Hemisphere, it will focus on marketing for warm weather clothing.
You can also divide the market into rural, suburban, and urban market segments. And, you can segment a market by climate or total population in each area. Advantages of geographic Segmentation, so what are the advantages of geographic segmentation? Let's look at some. It's an effective approach for companies with large national or international markets because different consumers in different regions have different needs, wants, and cultural characteristics that can be specifically targeted. It can also be an effective approach for small businesses with limited budgets. They can focus on their defined area and not expend needless marketing dollars on approaches ill-suited for their target geographic segment. It works well in different areas of population density.
Thesis, subjects msc, digital, marketing
If the number of applicants/accepted candidates will be lower than the number of offered enrolment places, the second application period will be opened from 1 September to 25 September 2018. The accepted candidates from the first application period will be requested to enrol until 15 September 2018. The accepted candidates from the second application period will be requested to enrol until 30 September 2018, but not latest than Back to top help with the application procedure for queries, regarding the submission procedure, contact emuni education at or For technical support contact either. Please use this ibc query form or send an email to back to top partners. During your travels across essay the country, you may have noticed that store shelves are not stocked exactly the same. In this lesson, you'll learn about geographic segmentation and its advantages.
A short quiz will follow. What is geographic Segmentation? Geographic segmentation is when a business divides its market on the basis of geography. There are several ways that a market can be geographically segmented. You can divide your market by geographical areas, such as by city, county, state, region, (like the west coast country, or international region, (like asia).
In addition, by conducting a placement or an internship that you are likely to organise with emunis contacts, you will be able to use your newly developed skills to their full potential. Back to top tuition fees and financial matters Application fee: 100 eur tuition fee:.000 euro per year (excluding the cost of travel and accommodation) living expenses in Slovenia (Piran Accommodation costs are approximately 500 eur/month; price for three meals per day is around. Travel costs vary greatly, depending on the place of origin. Please refer to the practical information. Back to top Scholarships A limited number of scholarships for outstanding students is available.
To apply for scholarship, please initially follow this form Click here back to top Application procedure candidates apply through the centralised on-line system for Slovenian higher education institutions (eVŠ) Click here if a candidate is applying with a qualified digital certificate, the application procedure. Candidates without a currently valid permit of residence in Slovenia are able to apply online, using their own username and password, but without a digital certificate. In this case (if a candidate is applying without a qualified digital certificate and only with username and password the application is submitted electronically and it must be printed, signed and sent to emuni address with the following documents: Signed application form (the printed online. 2 pages, that includes a short chronological description of education and motivation to continue the studies at the applied programme) Certificate of degree (a certified copy of the degree) Formal transcript of records (all completed courses/exams with grades, as certified and issued by the degree. The documents should be sent to the emuni address: emuni university ibc application Kidricevo nabrezje 2 6330 piran slovenia eu we recommend using registered post. Please ensure that the documents arrive no later than 14 days after the application deadline. In addition to the post, you have to scan the above documents and send them to back to top Application deadline The first application period is between 16 April and.
Masters Graduate in, digital, marketing - 2masterIT
Back to top career progressions The graduates are qualified to be hired for managerial positions in intercultural environments, public and private, profit and non-profit institutions and organisations. They are also resume prepared for independent entrepreneurial endeavours. A masters degree demonstrates a high level of knowledge in a specific field. But the most important is how you use that certificate. With the masters degree in ibc at emuni, you will enhance your employability in the business sector, international organisations, as an entrepreneur or as a member of the civil society. The masters will just as well provide a step into continuous training, including an academic career. In advancing your career, the emunis nature of being also a hub of regional dialogue will provide you with vast opportunities. By being part of emunis events and projects, you will be able to discover various career options beauty well before graduating.
Click here to download the full curriculum. Back to top Assessment and grading system The assessment varies according to the instructors and courses. It includes active participation in class and in online activities, written and oral assignments. The students will be graded according to the ects grading system. Back to top Unique features of the programme Ability to communicate and operate effectively in the euro-mediterranean region and broader; An international and intercultural study environment that stimulates curiosity and tolerance; A mobility option, where students conduct a one-semester study exchange programme at the partner. The students who will take explanation part in the study mobility at the University of Urbino carlo bo over one semester, gaining a minimum of 24 ects, will receive a masters degree certificate also from the University of Urbino carlo. In order to participate, students are required to have the knowledge of the Italian language at least at the level B1, as the courses will be conducted in Italian. Back to top mobility option The students who will take part in the study mobility at the University of Urbino carlo bo over one semester, gaining a minimum of 24 ects, will receive a masters degree certificate also from the University of Urbino carlo.
weeks). Academic year 2019/20 (2nd year) 11th november 20th December 2019 (6 weeks) 23rd March 17th April 2020 (4 weeks). Students are provided with membership in the University library of the University of Primorska, which is also a member of emuni university. With this, students can physically borrow library materials as well as to remotely access to the library and its databases. Back to top, curriculum, the programme consists of 13 compulsory courses and 2 elective courses. From the three languages offered (English, French, Arabic the candidates choose two. 1 st, year, foreign language A1 (English or French or Arabic or Italian) 8 ects. Foreign language B1 (English or, French or, Arabic or Italian) 8 ects, intercultural Negotiations 8 ects intercultural relations of the country language a 8 ects intercultural relations of the country language b 8 ects intercultural Business Communication 8 ects one choice among: History of socio-economic.
In case the candidates do not meet the criteria under 4, they will be offered to follow a self-study bridging programme with an examination to be passed before the enrolment in the ibc program. The bridging course is open to all the candidates that have applied for it at the time of the application. The exam will take place in September and will be conducted on distance. It is free of charge for candidates to the master programme. Students have the option of studying one semester at the University Urbino carlo bo, italy. Those who choose this option have to demonstrate knowledge of the Italian language at the intermediate level (cefr- b1). Back to top, programme structure, the programme is delivered as blended learning, in a combination of e-learning and face-to-face lectures held in Piran, Slovenia (and Urbino, italy).
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Qualification: Master in oliver Intercultural Business Communication, programme starts: October 2018, duration of the programme: 2 years 1st Application deadline: 2nd Application deadline: 25 September 2018. Mode of implementation: blended learning, a combination of face-to-face lectures (mainly in Piran, Slovenia) and e-learning. Accreditation: Slovenian quality Assurance Agency for Higher Education. Total places: 30, programme description, the master in Intercultural Business Communication is an interdisciplinary study programme offering knowledge and skills to support the communication of market actors (enterprises and non-profit organisations). Particular attention is paid to the command of languages, contemporary modes of business administration, including internet marketing and international strategies, and key soft skills of intercultural dialogue and intercultural relations. The objective is to provide robust knowledge of the specificities of conducting business in the euro-mediterranean region and beyond, as well as to develop communication and intra-personal skills of individuals, allowing them to assume managerial responsibilities with confidence. Information on studying in Slovenia can be found at the following website, provided by the Slovenian government. Information on study programmes and studying in Slovenia. Back to top, admission requirements, the candidates need to fulfil all the criteria below: Bachelors degree or equivalent; Knowledge of English language at advanced level (cefr- c1 Knowledge of French or Arabic or Italian at the intermediate level (cefr- b1 16 ects or equivalent.